SHUDDER

CREATIVE DIRECTION, ART DIRECTION, BRANDING, ADVERTISING, PRINT, DIGITAL

Shudder is an industry-leading streaming service devoted to horror, thrillers, and the supernatural. Its human-curated library features the best selection of genre movies and series, from cult classics to critically-acclaimed new films you won’t find anywhere else. Joining Shudder as the creative lead shortly after the service launched, I was tasked to build the brand and most importantly gain subscribers. Utilizing cross-channel marketing tactics and building a product that super-served users, my team and I created digital and print deliverables that played an integral part in Shudder’s success cementing it as a must-have streaming service for every horror fan.